Vigan’s longganisa festival ready to wow the world

January 20, 2007 in general, Ilocos, tourism by emendator

VIGAN CITY (Jan. 20) — Ready to wow the world, Vigan City is all set to stage its fifth edition of the Longganisa Festival and street dancing competition on Monday.

As one of the main events to highlight the sixth anniversary celebration of the cityhood of Vigan and its annual fiesta from January 16 – 27, the Longganisa Festival undeniably is making waves on the city’s tourism industry as well as economy.

Thousands upon thousands of foreign and domestic tourists, national officials and local officials led by Ilocos Sur Governor Luis “Chavit” Singson and Rep. Salacnib Baterina will be here with us in this celebration, said Mayor Ferdinand Medina.

For the past four years of staging the festival, Vigan City earned accolades around the country as the top producer of longganisa and perhaps “RP’s longganisa capital” even as other cities dream to snatch the fame from this idyllic city whose rich history of Spanish and Chinese influence is unequalled. “Iba pa rin ang Vigan longganisa”

“The Longganisa (Mexican-influenced native salami) is a food product we are proud of. When we say Longganisa, it always connotes the City of Vigan and when we say Longganisa the people always refer to the Longganisa made from Vigan,” Medina beams.

Of late, a city in the north tried to snatch the fame by parading its so-called “original longganisa” amid criticisms of doing a “copy-cat”. Vigan City however stood above them as the Vigan City longganisa industry has earned its place in history and is even going global. Now, the packaging of Vigan’s longganisa product had already been institutionalized, it became more attractive not only in the local market but for export, according to Medina.

Original

Longganisa production in Vigan City started since the time of the Galleon trade hence, longganisa making is a Spanish-Mexican influence in the local food industry, explains Medina.

“Due to its distinct taste, the famous Vigan longganisa brought Vigan into the limelight in the country and the world. The discriminating taste buds knows that Vigan longganisa above the rest is distinct because of the native Ilocos sugar cane vinegar and garlic creating a unique taste,” Medina added.

The pedestal of centuries-old tradition of the industry in Vigan was recognized even by the national government, thus the city’s One Town , One Project (OTOP) is longganisa.

To celebrate, Medina said, Monday’s street dancing festival around Vigan’s UNESCO-inscribed Heritage Village will give the industry another boost as the century-old tradition of Bigueños (people of Vigan) continue to flourish above the rest. # Ace Alegre for NORDIS

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